Media Crush is working the online segment on the Macallan Scotch branding campaign. Macallan Single Malt Scotch is pleased with the services we have delivered to them! We are driving interest in the product and events associated with Macallan Scotch. … [Read more...]
Axiom Mobile Tech – Mobile Marketing Strategy
November 8, 2011 by Leave a Comment
Rewards and Loyalty, Geo Engagements, Inbound Marketing and more Media Crush is working along with Axiom Mobile Technologies on brand and marketing strategies; Media Crush is also involved in their online commercial and social network build-out. We are very excited to be part of the team that will bring the one stop Mobile APP to market! More to come... … [Read more...]
Fort Points Arts Community Open Studios!
November 8, 2011 by Leave a Comment
Media Crush at Fort Point Arts Open House Media Crush wanted to meet, talk to and interview as many participants as possible to help the Fort Point ArTs Community. The videos are up on the Media Crush YouTube account as well as on the geo targeted sites like Fort Point Channel Boston. We hope you enhoy the interviews and support the artists community at Fort Point Boston. For the complete video Interview Library head over to Media Crush on YouTube - Click Here … [Read more...]
Media Crush Geo Hyper-Local Network Grows
October 26, 2011 by Leave a Comment
Add Seaport District, Fan Pier, Fort Point Channel and Boston's New Waterfront Great focus is being put on the areas of Boston known as Fan Pier, The Seaport District, Fort Point Channel all part of the New Boston Waterfront; Media Crush knows this area is integral to its growing network to provide a variety of services to clients and users. The sites are fleshing out with custom content via photos, videos and posts as well as aggregating information from other credited sources. With … [Read more...]
Social Traffic without SEO?
October 19, 2011 by Leave a Comment
Getting Social Traffic on the SERPs Without SEO Article Courtesy of: Simon Heseltine It’s coming up on a year since Matt Cutts announced that social signals are absolutely used as ranking factors for your content, but that’s not what I’m going to talk about here. I’m going to talk about other ways that social can drive organic traffic to your site outside of links being retweeted or publicly shared by influencers. Personalization If you perform a search on Google for SEO, you’ll … [Read more...]
Do You Respond to Twitter Complaints?
October 11, 2011 by Leave a Comment
Are you listening? Twitter users want complaints read, addressed St. Louis – It’s no secret that social media has revolutionized how consumers communicate with businesses. Instead of complaint letters exchanged over weeks, a quick 140-character tweet can garner a direct response within minutes. A recent poll conducted by Maritz Research and its social intelligence arm, evolve24, found that frequent Twitter users who have used the social media tool to complain about their customer … [Read more...]
Google+ Lays the Groundwork for Business Profiles
September 28, 2011 by Leave a Comment
GM, Ford in Beta Testing Even as Unofficial Profiles and Squatters Spread Across Platform By: Rupal Parekh After three months of testing the social-network waters, Google+ is finally ready to make a big splash. In the past week, it ditched its invite-only program, began promoting registration from its seen-by-millions-daily homepage and declared the network ready for brands. But in some cases, squatters have already claimed some valuable brand names on the network. Burger King's … [Read more...]
Social Video Blueprint Series
September 19, 2011 by Leave a Comment
The Social Video Blueprint – A Social Video Checklist & Conclusions Courtesy of: ReelSEO - Jeremy Scott This is our ninth and final installment of the Social Video Blueprint series–which would have appeared last week were it not for a few hiccups. Throughout the last 10 weeks, we’ve explored social video from all angles, from its very definition to some of the best practices that lead to success. So today we’re going to draw some actionable conclusions, and create a checklist for … [Read more...]
Fashion’s Night Out Boston
September 8, 2011 by Leave a Comment
Media Crush at #FNOBoston! Media Crush is going to be on hand with Herb Chambers Companies to cover #FNOBoston! Newbury Street will be closed from 2:00 till after 10pm! Come on down and check out the highest caliber of luxury and super cars in the area courtesy of Herb Chambers! … [Read more...]
Negative information is now just as powerful as positive information
September 5, 2011 by Leave a Comment
Study: Negative Reviews Grow More Powerful Written by Sarah Mahoney Negative consumer reviews online are becoming increasingly important to would-be buyers, according to a new study, with 80% of consumers saying they have changed their mind about a purchase after reading a thumbs-down report. That's up from 67% last, according to the new 2011 Online Influence Trend Tracker from Cone Inc., a Boston-based public relations and marketing communications agency. "Negative information is … [Read more...]
Foursquare Mayor of Location Check In War!
August 24, 2011 by Leave a Comment
Facebook Checks Out of Location Check In! It’s Official Facebook Places has been executed! Killed off and done with not to show its face again…Well let’s not get carried away here. The information is shocking as to Facebook actually not crushing Foursquare in the local check in space let alone that many thought they would do quickly. There are many stories out there surrounding the news: Here is a segment from the Huffington Post: Tucked near the end of Facebook's 1,200-word blog … [Read more...]
Social Profiles - Media Crush