Surprising Stats Spanning Email, Mobile Devices and Facebook

21 Internet Marketing Statistics That May Surprise You 1) The more posts per day, the less engagement -- when a brand posts twice a day, those posts only receive 57% of the likes and 78% of the comments per post. (Source: Track Social) Be mindful of your publishing frequency on Facebook, and start testing with your own page to see what frequency is right for your community. 2) The click-through rate on triggered messages is 119% higher than “Business as Usual” messages. (Source: … [Read more...]

Internet Statistics for 2012 – Digital Media Usage Grows

25 Eye-Popping Internet Marketing Statistics for 2012 Posted by Pamela Vaughan 2012 is officially here, and what better way to kick off the New Year than with some data porn? In its recent US Digital Media Usage report, eMarketer estimates how digital media usage will grow in 2012 in terms of the internet, mobile, social, video, and ecommerce. So whether you need to justify your inbound marketing-centric strategies to your boss or convince yourself that inbound is the right way to … [Read more...]