21 Internet Marketing Statistics That May Surprise You 1) The more posts per day, the less engagement -- when a brand posts twice a day, those posts only receive 57% of the likes and 78% of the comments per post. (Source: Track Social) Be mindful of your publishing frequency on Facebook, and start testing with your own page to see what frequency is right for your community. 2) The click-through rate on triggered messages is 119% higher than “Business as Usual” messages. (Source: … [Read more...]